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https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/192e92ce-bf32-4493-b72c-607cc3dca889/NKPG_Paradigm_Jazz.png About - Make it stand out NKPG CITY // PLACE BRAND Jazz or jeans, Matcha or museum. Norrköping city center offers a unique mix of diverse experiences. ⟶ https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/9d9d763c-a45c-4169-ba32-186b8edd9f40/AddVision_intro.png About ADDVISION // OPHTHAMOLOGY Bringing greater vision to everyone ⟶ https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/ee9fbaca-9434-47b5-a549-7fa7c52b493d/SP_Case_Animation_4_rosa.gif About - Make it stand out SÖDRA PORTEN // REAL ESTATE Diverse building blocks ⟶ https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1589370080768-3BXR79CR8RWOU50ES54J/PureLinen_BT+%281%29.jpg About BORÅSTAPETER // RETAIL Updated brand platform prompts new look and feel ⟶ https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1589366550701-5SNK64JQDP2W8HSKRVH4/6+Gapwaves.jpg About GAPWAVES // TECHNOLOGY Closing the gap to 5G ⟶ https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/d8de18a7-c5be-41ba-ae85-6e29cb6832d1/Ask_Advokater_Miljobild_9_Web_4.jpg About - Make it stand out ASK ADVOKATER // LAW New brand for a true partnership ⟶ https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/14e682d1-6185-4a73-9f77-3bd2533c104c/Rectangle+4.png https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1589371652655-DZL4T20MP1FPN7VRCDYL/3.2+visitkort.gif https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1588502107908-B8GA6CQ0WB3W4ROLG0LL/logo+rad+1-34.png About https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1588502292193-HHU221DPN1A94UP852OH/logo+rad+2-35.png About https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1633514272626-T9NR6XO1W91C0XKL2ZVQ/volvo-02.png About https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1633089603824-UCQFLE8K897WAKGVU7PS/hemsida_logos-03.png About - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/67012758-bba1-4b0b-a61b-f4effc270489/Rectangle+6.png https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1590406653194-VD07LUR3M9ODCRNYUDP2/Getinge_web.jpg https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1589362896167-G1ZB701CR3TMW66HT1ND/blue.jpg About - A proud part of Consid Consid is one of Sweden’s fastest growing companies offering consulting services within IT, management and digital marketing. Learn more about our friends ⟶ https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1589295084092-MCVWULRHC7NHILF2SX1M/Consid.png About https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1591196957954-NXSU3TYWPP9Y3LNO47TS/Arjo_wall.jpg About ARJO // MEDICAL Looking back to move forward - stronger ⟶ https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1618126700376-CEWQ1KMNK5H0WWUIXOK6/aretsbyra_upd.png https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/ba34f087-80b8-4082-b45e-4ce3c3f7fb8f/2_Mycronic_Paradigm.jpg About https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/9f3361aa-5987-48fd-997c-7709be050b85/3_Mycronic_Paradigm.jpg About https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/b9673fbe-a992-4a7c-88ff-538297a9aa42/4_Mycronic_Paradigm.jpg About https://www.pdgm.se/thank-you daily 0.75 2020-06-04 https://www.pdgm.se/odinwell daily 0.75 2025-08-04 https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1630933823520-QS4DAHTCSMZ9CGEVIWLB/Odinwell_Paradigm_Brand_Identity_Design_Colors.jpg Odinwell https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1630934054992-UR87W38C4IVEZUQJXOQS/Odinwell_Paradigm_Brand_Identity_Design_Eye.jpg Odinwell https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1630933789605-WQRV8K85RU6RV1OAF48T/Odinwell_Paradigm_Brand_Identity_Design_logo.jpg Odinwell https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1630933854528-XOFD8MTFOQOOTOKE5TBJ/Odinwell_Paradigm_Brand_Identity_Design_print1.jpg Odinwell https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1630933899653-Y0P02WCO6791A3SJSH1W/Odinwell_Paradigm_Brand_Identity_Design_Print2.jpg Odinwell https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1630933991072-Y1BMH43FZUFJTSHZ707H/Odinwell_Paradigm_Brand_Identity_Design_portrait.jpg Odinwell https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1630933931807-AZJEKEQNX5G5C5QXXODV/Odinwell_Paradigm_Brand_Identity_Design_print3.jpg Odinwell https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/1630933959234-VTHIGEUJOLJ49LZ30673/Odinwell_Paradigm_Brand_Identity_Design_digital.jpg Odinwell https://www.pdgm.se/mycronic daily 0.75 2025-08-04 https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/ff8f6dc6-ac62-4345-806d-0cff5454dfa3/Mycronic_3.jpg Mycronic - Harmonize the different divisions under one brand. They suspected a single brand strategy might be a viable solution, they needed to know for sure and how to proceed. https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/07ac9bb8-79cd-49db-9135-1dca71b037d8/Mycronic_4.jpg Mycronic - Absorbing the different needs of the divisions. The different divisions have different needs and concerns for thier people and markets. Accounting for these differences and finding the common ground was key to success. https://images.squarespace-cdn.com/content/v1/5e839e9b2fb16071af764aa9/e365d259-3d62-41a5-bed6-b305f304f529/Mycronic_5.jpg Mycronic - Build a stronger culture and make the company easier to understand. The company had matured and evolved significantly over the years. 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